SIERRA DESALVIA
When Sierra DeSalvia came to Kind of Viral, she was in the middle of a powerful evolution. Her work had deepened, her perspective had sharpened, and she needed a digital presence that could hold all of it. Kind of Viral partnered with Sierra to shape and build a website that translated her story, expertise, and vision into a warm, confident, and future-ready digital home.
+250,000
VIEWS ON
INSTAGRAM
+122,000
IMPRESSIONS ON LINKEDIN
+97,290
TOTAL ENGAGEMENTS
KEY OBJECTIVES AND ACHIEVEMENTS
Clarified and refined Sierra’s core narrative, ensuring her lived experience, values, and professional work were expressed with cohesion and intention.
Designed and built a website that feels human, grounded, and credible, balancing emotional connection with clear positioning.
Translated complex ideas and nuanced work into accessible, compelling copy that speaks directly to her audience.
Created an intuitive site structure that guides visitors seamlessly through her story, services, and offerings.
Delivered a flexible digital foundation that supports Sierra’s growth, future projects, and long-term visibility.
This project was about alignment. Helping Sierra show up online in a way that feels true, expansive, and unmistakably her.
